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The fuzzy frontend of Innovation Discovering from Lightbulb to Lighthouse
19 November 2020 at 24:00
How to discover your next digital Innovation?
In her talk, Birte will clarify some of the misapprehensions and sharing best practices from her experience accompanying the so called fuzzy front-end of innovation when getting started with building digital products and demonstrate a hands on guide to tackle it. She will uncover the major steps of an iterative process on how to build customer-centric solutions to discover a solution that brings value to both - the customers and to the business as well as people working with it. At the end, you'll have a ready to use toolbox to get started with discovering the next digital Innovation.
